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The Reward For Compliance
Footwear did what the policy asked. The bill is arriving anyway.
May 8
•
Nick Engvall
1
Flat Is the New Up
What JD Sports’ full year results tell us about the real state of sneaker retail
May 8
•
Nick Engvall
1
1
Nike Took 40% of Their Business Overnight
The Eastbay story is wilder than you think... and it ends with Phil Knight asking them how they move catalogs faster than Nike can.
May 5
•
Nick Engvall
10
2
2
Now vs. Six Months From Now
The economy sneaker consumers live in and what it means for the footwear industry
May 3
•
Nick Engvall
1
1
April 2026
Adidas Beat the Numbers. Now Read the Fine Print.
14% growth, a stock surge, and a CEO who still won't raise guidance. Pay attention to that last part.
Apr 30
•
Nick Engvall
7
5
Let's Talk About the Good Stuff
Because not everything in sneakers is a tariff or a layoff
Apr 29
•
Nick Engvall
5
3
If the Book Does Well, You Should Benefit Too
A thank you to everyone who pre-ordered... and a reason to if you haven't
Apr 26
•
Nick Engvall
3
1
The Most Important Sneaker Thing I've Ever Done for Myself
I wrote a book.
Apr 25
•
Nick Engvall
6
1
4
1,400 Reasons to Take a Breath
A message to the people, not the brands.
Apr 24
•
Nick Engvall
7
1
2
Just Sit Back and Laugh
Lululemon's new CEO spent 27 years at Nike. The ink on their legal settlement is barely dry.
Apr 23
•
Nick Engvall
6
1
The Week Running Won
Between Nike's stumble, ASICS and UA on the Boston podium, and a culture that keeps expanding, the real winner was the category itself.
Apr 23
•
Nick Engvall
2
She Walked to School for 60 Days to Buy This Shoe. Then She Designed It for Nike.
Grace Ladoja just made history. The sneaker industry took 30 years to catch up.
Apr 20
•
Nick Engvall
7
2
2
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